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Seemingly
now more than ever, popular music is becoming
a disposable commodity littered with artists that
are content with becoming a one-hit wonder. Singer/songwriter
Brad Cox is certainly an exception. The Grayson,
Georgia resident has a style that's rocking and
melodic while containing an unmistakable, down-home,
rootsy vibe.
Brad's career is the result
of hard work and he has paid his dues like
other musicians before him. "I was born in
Augusta, Georgia and grew
up loving music, infatuated with the feeling it
gave me. In the 7th
grade, I picked up guitar and knew where it would
take me. I started a
few bands and began touring at 16 years old. I
started Grayson Manor
and released two records under that name. We had
some success in
Europe and opened for several national acts."
While Grayson Manor showed promise
with Cox as the group's leader and songwriter,
several factors came into play with his decision
to ditch
the name for his own. "Grayson Manor was
going through so many band members, we were having
a hard time finding someone who was 100% dedicated.
I returned to everything I grew up on– listening
to Tom Petty, Bruce Springsteen, and Bob Dylan.
I began to look at things
with a fresh approach and decided it was better
for me to go off on my
own. The style of music I was writing took on
a different edge than
Grayson Manor so it was logical to change the
name and record and tour as Brad Cox."
Soon after, Cox called upon
one of rock's most respected producers,
Mike Clink (Guns N' Roses, Metallica, Sarah Kelly).
"I met Mike when
we were recording the first Grayson Manor record.
We asked if he'd be
interested in producing but he said the songs
and style weren't really
his thing. For the next four years, I kept in
contact with him while
writing new material. I took those songs to him
and he felt there was
something new and exciting there. He urged me
to collaborate with
other writers, including Billy Falcon, Andreas
Carlsson, and Sarah
Kelly. We wrote some great songs, and Mike decided
to take on the
project. The great thing about recording with
him is that he lets me
be the artist. He doesn't rule anything out and
actually cares about
the artist's perception of the songs. It's like
having a friend as
well as a producer."
The result of the Clink/Cox
union has spawned some of Brad's best
compositions to date, including the self-described
"anti-love song"
Ain't About You, the gentle acoustic strum of
Closer, the sunshine-y
Where I Wanna Be, and the stomping arena rocker,
Uh Uh. "We finished five songs to release
as an EP. In March, we will record another six
tracks and combine the EP to make a full length
LP. We're putting it
out on Mike's label, No Relief."
Although Brad is quickly becoming
an accomplished writer, the concert
stage is where the songs truly take on a life
of their own. He is
joined by his former Grayson Manor compadres Pat
Valley (guitar) and
Ben Thomas (drums). And what can fans expect from
seeing Brad live?
"An energetic rock n' roll show where the
audience forgets about their
problems and gets lost in the songs. My fans are
my family."
With the songs and live show
in place, Brad Cox's future seems
increasingly bright. "I will continue to
grow and try new things. Of
course, touring and honing the live show to make
it the best it can be
is important to me." The rock world needs
someone who is genuine and
dedicated to his craft, and Brad is ready to deliver
the goods.
Martin Guitar magazine - July 2009
Our Town magazine - June 2009
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